Denver, CO, January 14, 2010 - Colorado Ski Country USA (CSCUSA)
resorts are influencing children this month - in a positive way. To
celebrate January Learn to Ski and Ride month in Colorado, ski
areas around the state are highlighting their new programs for
little learners. Like learning a second language or other skill,
ski industry experts encourage learning to ski and snowboard at a
young age.
In response to guest requests for snowboard lessons for younger
kids, Crested Butte Mountain Resort created a new Mini Riders
program. Mini Riders is a group lesson option for kids ages five
and six who are interested in snowboarding. The resort guarantees
an instructor to student ratio of 1:3, allowing the instructor to
give more individual attention to each child.
Similarly, due to the demand for lessons geared toward younger
children, Monarch Mountain now offers small group lesson
opportunities for three and four-year-olds (skiing only) called
Caterpillars and five and six-year-olds (skiing and snowboarding)
called Junior Butterflies. Caterpillars is a weekly skiing
adventure designed with lots of play that helps kids foster a love
of snow sports and put mileage on their skis. Junior
Butterflies is a program for young skiers or snowboarders that
exposes kids to the mountain and develops all-around skiing or
riding skills in a fun environment.
Copper Mountain's Ski and Ride School made new changes based on
guest feedback too. Spurred by guests who have indicated that they
want youth lessons to end a bit earlier so that the family can take
a few runs together at the end of the day, Copper now ends ski and
ride school youth lessons at 3:00 p.m. instead of at 3:30pm.

An Instructor Helps a Child onto the Magic Carpet at Copper
Mountain (Credit: Casey Day)
Family Focus
Ski Country resorts take great care to accommodate families with
beginners by focusing on enhancing the service and facilities side
of the guest experience.
Aspen/Snowmass and Steamboat are accommodating families with
beginners this year with improved ski school facilities and
terrain. Steamboat's beginner lesson improvements include a $2.5
million remodel and expansion of the resort's Kids Vacation Center
and a new ski and snowboard school ticket office.
Aspen/Snowmass' Elk Camp Meadows learning area, located
mid-mountain at Snowmass, is dedicated to beginner skiers and
snowboarders, both adults and children. The area has a new quad
chair, two new surface lifts and a new ski school building for
beginners. The Meadows is at the top of the Elk Camp gondola,
giving beginners better snow conditions and a complete alpine
experience with sweeping views of the valley. Trail alignments
ensure that there is no cross-traffic in this area, making for an
ideal learning environment.
Crested Butte Mountain Resort has a new program called the Beginner
Adventure. This lesson focuses on the brand new learning center and
linking the experience at the Learning Center to the beginner lift
and Peachtree pod (one of the beginner/easy areas on the mountain).
The resort also added a new beginner trail to this area this
season.
Old Schools, New Tricks
Many resorts across the state offer specialized kids learning
programs designed for young skiers and snowboarders. Many of these
programs offer season passes to students after the lesson program
ends and others specialize in instruction for toddlers getting an
early start on downhill fun.
Winter Park's Just Because I'm Three lesson program is a full-day
program open to three-year-olds only. The instructor to student
ratio is 1:4 and the three-year-olds now have a separate meeting
place to check in. The students begin the morning inside, in a room
with a little hill that the kids ride down on skis. There are fewer
distractions indoors, so students progress faster before getting
outside on the snow.
The Children's Learning Center (CLC) at Powderhorn is a
hassle-free, one-stop center for kids ages three through
seven. The CLC offers group or private lessons, ski equipment
rentals, lift tickets, snacks and play all in one
place.
The Wolf Pup program at Wolf Creek allows children to progress
their skiing abilities at their own pace. The Wolf Pups is an
on-the-snow program designed for ages five through eight that
teaches children the fun of skiing.
The Panda Cubs program at Ski Cooper also caters to the tiniest
riders on the hill. The program, designed for four-year-olds, is a
wonderful way to introduce children to skiing in a two-hour
lesson.
Echo Mountain also offers a unique program for parents and kids to
participate in a lesson together. Echo's Parent and Me semi-private
lessons offer personalized coaching to teach skiing to
three-year-olds and prepare them for group/private instruction by
age four. The program offers a 1:1 instructor to parent/child
ratio.
Purgatory at Durango Mountain Resort's Powder Pigs is designed for
three-year-olds, offering daycare with an introduction to skiing.
The program supplies a special Nordic ski, which allows the child's
heel to lift. This feature makes it easier for children to learn
the concept of skiing.
As a family-oriented resort, Eldora also attracts many young
beginner skiers and riders. To accommodate them, Eldora offers a
range of lesson options, including lessons specific to
first-timers, private lessons, and group lessons in its Mountain
Explorers program.
The Sunlight Ski and Snowboard Education Center offers a variety of
single-day lessons and four-week sessions. Threemosabes is a
program for three-year-olds that gradually introduces children to
skiing over a four-week session. Skimosabes is a four-week session
for children age four to six, to develop and improve skiing
skills.

Instructors Teaching a Group of Kids to Ski at Sunlight
(Credit: Scott DW Smith)
Telluride Ski and Snowboard School offers daily children's
lessons providing age-specific learning experiences. Gold Miners is
designed for three-year-olds to gradually introduce children to a
world of snow and skiing.
SolVista Basin at Granby Ranch offers a guarantee to succeed
program for beginners of all ages. Called the Guaranteed Start to
Ski/Ride, the lesson is a full-day group lesson and includes lift
ticket and equipment rentals.
Several resorts include a free season pass after students complete
a lesson program. Arapahoe Basin's children's ski lessons start at
age three and snowboard lessons at age five. The ski area's
guaranteed lesson program is for both disciplines and includes a
2009-10 Arapahoe Basin only season pass, three half-day group
lessons, full-day equipment rentals with every lesson and
guaranteed success.

An Instructor Helps a Skier at A-Basin (Credit: Bob
Winsett)
Loveland offers the Loveland 3 Class Pass, which provides a free
season pass to children who complete three lesson packages anytime
during the season. Program includes full-day lessons, lunch, and a
season pass.
Colorado Ski Country USA (CSCUSA) is the not-for-profit trade
association representing 22 Colorado ski & snowboard resorts.
CSCUSA is the global voice of the Colorado ski industry. The
Association's primary functions are concentrated in marketing,
public policy and public relations. Information about CSCUSA and
its members can be found at www.ColoradoSki.com, on Twitter
@ColoradoSkiUSA and on Facebook at
www.Facebook.com/ColoradoSkiCountryUSA. This release and other
press information can be found in the online press room at
http://media-ColoradoSki.com.