Denver, CO, Winter 2009-10 - From donating days of skiing to
providing scholarship opportunities for students, Colorado ski
resorts maintain a strong focus on community responsibility.
Resorts depend on the support of their communities and in turn,
contribute their time and money to help address local needs.
Through fundraisers and contribution programs, resorts raise and
donate money to various charities and community projects. The
philanthropic efforts of Colorado ski resorts focus on improving
education, environmental safety, and community development.
Additionally, Colorado Ski Country USA's 22 member resorts partner
with many community organizations that benefit schools, hospitals,
adaptive sports programs, environmental initiatives and more.
Arapahoe Basin
A-Basin partners with many organizations within the community to
help them achieve their goals, including The Summit Foundation,
Friends of Eagles Nest Wilderness, Continental Divide Land Trust,
Keystone Science School, Summit County Conservation Center, Rotary
and Rotaract, Breckenridge Outdoor Education Center, and the ski
and snowboard outreach organization, SOS.
During the 2008-09 season, A-Basin donated more than $90,000 in
contributions to charities and local non-profits. Some of the
recipients of A-Basin's giving program include The Summit
Foundation, High Country Conservation Center, Colorado AIDS
program, Cystic Fibrosis Foundation, Colorado Mountain College in
Breckenridge, Make a Difference Day, and the Summit County High
School Scholarship and Turf program.
A-Basin also hosts events at the ski area throughout the season,
which benefit many different groups including the Colorado
Avalanche Information Center, High Country Conservation Center,
Rotary causes and Summit County Rescue Group.
Aspen/Snowmass
The Aspen/Snowmass Environment Foundation is an employee-run
foundation that nearly half of all employees donate to each week
out of their paychecks. Employee donations are then matched by the
Aspen Community Foundation, and again by the Aspen Skiing Company
Family Fund.
In its 12 years of existence, the Environment Foundation has given
back to 277 projects and donated more than $1.4 million to
important causes. Since its inception in 1997, the foundation has
supported local environmental causes like clean air and water,
trail maintenance and energy efficiency in the Roaring Fork
Valley.
In addition to the Environment Foundation, Aspen Skiing Company
recently installed a $1 million solar array at the Colorado Rocky
Mountain School in Carbondale, CO. The 150kW system sits on a
half-acre of ranchland and powers the school's science building
with excess energy feeding into the town of Carbondale's power
grid. Annually, it produces 200,000 kWh (enough power for 20
average American homes) and keeps 400,000 lbs of carbon dioxide out
of the air each year.
Copper Mountain
Through the Ski Area Contribution Program, Copper and the National
Forest Foundation (NFF) have granted more than $115,000 to local
non-profits since the Program's inception in November, 2006. Copper
has partnered with NFF, a non-profit partner of the US Forest
Service, to fund local forest conservation projects that are
implemented in the Dillon Ranger District of the White River
National Forest. The main areas of focus for this program include
recreation, wildlife habitat improvement, community-based forestry
and watershed health and restoration. Copper also supports local
conservation groups and maintains the local Wheeler Lakes Trail
through the Adopt-a-Trail program.
Copper has also created an employee environmental fund, the Copper
Environmental Foundation, in which the resort matches voluntary
contributions from employees and the money is granted to local
non-profits or tax-exempt groups conducting youth-focused community
environmental projects. The Copper Environmental Foundation was
founded in November 2007 by Copper employees and has granted more
than $30,000 to multiple projects in its first 2 years alone.
Additionally, Copper Mountain has hosted the Special Olympics
Colorado Winter Games for the past 21 consecutive seasons. The
event includes alpine skiing, alpine snowboarding, cross-country
skiing, and snowshoeing with more than 550 athletes participating
annually. Copper is proud to be the official winter training site
for all Colorado-based winter Special Olympics athletes as well as
the official host resort for the Winter Games through 2010.
Copper Mountain is also a proud host of the Courage Classic, a
three-day bike tour, which benefits The Children's Hospital in
Denver. In 2008, the event raised more than $2 million for the
facility.
Crested Butte
As a resort member of Triple Peaks LLC, Crested Butte Mountain
Resort (CBMR) and its employees embrace seven Guiding Principles
that outline the strategic and operational responsibilities of the
community. These principles include: community identity,
environmental preservation, economic development, communication,
civics education, community planning, and long-range resort
planning. CBMR has pledged to uphold these principles in order to
support the economic, environmental, and social well-being of the
community.
CBMR also dedicates time and money to the resort's community
partnerships with diverse local organizations, such as the Office
for Resource Efficiency (ORE), Gunnison Community Foundation,
Adaptive Sports Center, and the Crested Butte Land Trust.
Echo Mountain
Echo Mountain capitalizes on the resort's proximity to larger metro
areas like Denver and Boulder in order to attract both Front Range
visitors and locals to their biggest fundraising event every year.
Each season, Echo Mountain hosts the Clear Creek County Climb to
Conquer Cancer, a community gathering and fundraiser for the
American Cancer Society. The event begins with an opening ceremony
honoring all cancer survivors, with the main event consisting of a
non-competitive walk/run over three possible courses, ranging from
easy to difficult. Event participants are each encouraged to raise
at least $100 each to help fight cancer.
Eldora
New this season, Eldora is launching an outdoor and environmental
education program. Through a partnership with Nederland schools,
the program not only teaches youth how to ski and snowboard, but
also incorporates a broad science and nature curriculum. The resort
aims to get kids caring about the environment and appreciating the
natural beauty that they can experience through skiing and
riding.
Loveland
Loveland makes multiple donations to local and Front Range
charities throughout the year. Specifically, to support the ski and
snowboard outreach program, SOS, Loveland provides approximately 40
Front Range kids with season ski passes. SOS is a non-profit
organization that builds leadership among at-risk youth through
outdoor adventure programs, such as skiing and snowboarding.
Loveland also hosts several annual fundraisers. The largest of
these, The Corn Harvest, is held every April and has raised over
$30,000 for the Colorado Avalanche Information Center.
Monarch Mountain
To provide service to local organizations that need assistance,
Monarch formed Monarch Community Outreach (MCO). MCO is a
non-profit organization funded by employee contributions, which are
matched by Monarch. MCO helps many charitable groups by
volunteering or donating funds and has contributed over $40,000 to
local non-profits over the last five seasons.
Monarch also supports the Salida Steamplant Theater and Events
Center as the Center's biggest sponsor. The Steamplant is a venue
that hosts cultural events for the local community.
Powderhorn
Powderhorn hosts various annual fundraisers to support a number of
different organizations. For example, proceeds from the resort's
annual Breakfast with Santa at the Wildewood Restaurant benefit
Hospice of Western Colorado, St. Jude's Research Hospitals, and the
Thanks & Giving campaign.
Each year, Powderhorn also hosts the Higher Love campaign. Through
Higher Love, the resort donates money to the Latimer House, a
facility that provides shelter and counseling services to victims
of domestic violence and abuse.
Purgatory at Durango Mountain Resort
Each season, Durango Mountain Resort (DMR) partners with a local
non-profit for Benefit Day. On Benefit Day, proceeds from lift
tickets are donated to selected non-profits. Past recipients have
included American Red Cross and Big Brothers and Sisters of La
Plata County.
DMR also partners with numerous organizations in the community, to
which they make financial or product donations annually for
fundraising efforts. Additionally, DMR provides scholarships for
children lacking the finances to partake in DFEE day, a Ski for
Education Day event hosted by the Durango Foundation for
Educational Excellence.
Durango also works closely with environmental groups located in the
Four Corners Region, including partnering with San Juan Biodiesel,
an organization that aims to sustain biodiesel growth and usage in
the Four Corners region.
Silverton Mountain
Silverton Mountain donates numerous days of skiing to
Colorado-based non-profits in order to help these organizations
afford to take the communities they serve on ski trips. In
addition, Silverton's owners are active members of the Silverton
Economic Development Alliance and the local planning commission
board.
Silverton Mountain also hosts programs and activities to educate
the public about avalanche awareness and environmental
issues.
Steamboat
Steamboat kicks off each season with Scholarship Day, where
revenues from opening day lift ticket sales are donated to the
Steamboat Springs Winter Sports Club Scholarship Fund. This fund
provides financial support for deserving local children
participating in SSWSC Club programs. Since 1991, Scholarship Day
has raised more than $545,000 for deserving athletes.
Each year, the Steamboat Ski & Resort Corp. Funds, housed at
the Yampa Valley Community Foundation, award special need-based
grants and scholarships to charities, non-profit organizations and
local students. Through this staff-supported effort, the resort
awards over $300,000 annually in and around Routt County. Since the
inception of the Funds, more than $2.5 million has gone towards
community recreation projects and charitable needs; over 100 high
school graduates have benefited from more than $260,000; and nearly
$250,000 has been sent to a variety of environmental organizations
and projects across the Yampa Valley.
The resort also works closely with numerous organizations to aid
fundraising initiatives. Through all of its philanthropic avenues,
Steamboat has donated more than $11 million over the past decade to
local, national, and worldwide organizations including Routt County
United Way, Yampatika, Storm Peak Laboratory, Strings in the
Mountains, American Heart Association, Make-A-Wish Foundation,
Rotary International, Snowboard Outreach Society and Sunshine
Kids.
Sunlight
Sunlight recognizes the importance of respecting the environment.
Sunlight's Vegetation Management Program strives to maintain the
maximum forest cover that is compatible with safe and varied skiing
and snowboarding. The resort's operating plans and training
documents emphasize protecting tree groves from possible mechanical
damage by snow grooming equipment and other operating
machinery.
Sunlight also sponsors the "Clean the Curves" roadside clean-up of
Four-Mile Road, in which volunteers clean the trash from a six-mile
stretch of road leading up to the resort.
Additionally, Sunlight partners with many local non-profits to host
their Ski Spree Events. During this celebration, the Rotary Club
hosts a Chili Cook-Off, and Colorado Animal Rescue hosts a Poker
Run fundraiser. Sunlight also works closely with Garfield County
United Way, who is the beneficiary of fundraising that the resort
does through its Skier Appreciation Day.
Telluride
Telluride Ski Resort enjoys a close relationship with the local
community. The resort partners with the town of Mountain Village
and the town of Telluride, affiliating with the local chambers of
commerce, all of the local restaurants, most of the hotels, rental
outlets, and the Telluride Ski and Snowboard Club. Through these
affiliations, the ski area is able to help keep their guest's
experience in the area as affordable and enjoyable.
Telluride also works hard to take care of the environment.
Telluride's environmental program works closely on initiatives with
major environmental organizations, including the US Forest Service,
US Environmental Protection Agency, Colorado Division of Wildlife,
US Fish and Wildlife Service, Army Corp. of Engineers, Sheep
Mountain Alliance, San Juan Fens Partnership, Bonneville
Environmental Foundation, Colorado Department of Transportation,
New Community Coalition Sustainability Team, Clif Bar, Chaco, and
Fairfield Resorts.
Winter Park
Winter Park Resort works with Denver Parks and Recreation to build
and maintain Ruby Hill Rail Yard, the first-ever free urban terrain
park in downtown Denver. Ruby Hill provides a great way for kids in
the community to try out snow sports and even offers free rentals
on select days.
Also for Denverites, Winter Park helps to facilitate
transportation, lift tickets, and other needs for more than 1,300
Denver residents who participate in the Denver Parks and Recreation
snow sports program.
To better educate its staff and guests about Winter Park Resort's
environmental initiatives, the resort developed Connexion, which is
an umbrella brand with a distinct look that is displayed throughout
the resort on various recycling stations and on-mountain signage.
Connexion's goal is to inform, involve and educate resort
employees, guests and the community about the environment in which
they work and play.
Winter Park Resort is also home to the National Sports Center for
the Disabled, one of the largest and oldest outdoor therapeutic
recreation agencies of its kind. Entering its 40th year, NSCD
offers instruction to children and adults with physical or
cognitive disabilities.
Wolf Creek
Annually, Wolf Creek hosts a school program that awards
scholarships to local elementary, middle and high school students.
To further promote educational endeavors, Wolf Creek supports the
Creede School Endowment Foundation by donating 10 cents per lift
ticket that it sells to the Foundation. The Foundation uses this
support to provide college scholarship funds to graduating high
school students. To date, Wolf Creek's donations to the foundation
have totaled more than $63,000.
Wolf Creek also holds a yearly fundraiser for United Way, an
international organization that creates opportunities to improve
quality of life. For this benefit fundraiser, the resort reduces
lift ticket prices and donates the discounted amount from each
ticket to the charity. Wolf Creek donated $3,374 through the
fundraiser during this past year.
Wolf Creek also donates generously to many other foundations.
Recent donations have included: $10,000 to the Dr. Mary Fischer
Medical Foundation (the new Pagosa Mountain Hospital), $5,000 to
the Monte Vista Public Schools for the Marsh Elementary Playground
Project, and $2,000 to the Rio Grande Headwaters Land trust.
Additionally, Wolf Creek donates annually to the San Luis Valley
area food banks; food donation for the 2008-09 ski season totaled
$2,000.
Colorado Ski Country USA (CSCUSA) is the not-for-profit trade association representing Colorado's 22 ski & snowboard resorts. CSCUSA is the global voice of the Colorado ski industry. The Association's primary functions are concentrated in marketing, public policy and public relations. Information about CSCUSA and its members can be found at www.ColoradoSki.com, on Twitter @ColoradoSkiUSA and on Facebook at www.Facebook.com/ColoradoSkiCountryUSA. This release and other press information can be found in the online press room at http://media-ColoradoSki.com.